Thom' Luka (luka91) wrote,
Thom' Luka
luka91

This journal has been placed in memorial status. New entries cannot be posted to it.

Naomi Klein

About "No Logo"

"It is axiomatic to Klein that the economic logic of the branded corporations is savagely inflationary. Advertising spending is subject to a law of diminishing returns. She quotes one ad man saying: '[Consumers] are like roaches - you spray them and spray them and they get immune after a while.'"

<a href="http://www.nologo.org''>No Logo Organisation</a>
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